The Inc. magazine published an article with the tech tendencies for next year, according to successful executives. We bring here for you the 10 most important ones you can take advantage of to help your business or start-up.
1. The first one makes reference to the customers’ success, which will be the new progress factor for start-ups. This means companies will have a major growth by keeping the customer base -ensuring their loyalty- rather than trying to conquer new clients.
2. Secondly, the workplace will evolve. Tasks are every time more automated, so it is important to make focus on those which only humans can do: creative tasks or that involve interaction with other people. Therefore, offices and workplaces must be adapted in order to allow this, considering employees will spend less time sitting around their desks and more time in other settings. It is important to apply the philosophy of not meeting a work schedule, nine hours sitting in the same place just for the sake of seeing if people are fulfilling their time, but motivate them and give them freedom to meet their goals, regardless of the workplace.
3. The third one, directly related to the previous statement, refers to the skills that are preferred in the employees. Due to the artificial intelligence growth, more and more tasks are automated. However, there are tasks that necessarily require human action like creativity, judgment, empathy, sympathy and all those skills that are indispensable for relating to others.
4. The agile development will play a major role into the organization. The agile technologies and methodologies are already important. Actually, this is how we work with every project, using agile methodologies for you to follow closely the development of the product that will transform your company. It is about seizing the time so that you can concentrate on thinking and dedicate yourself to devising products that are better for your ideal audience.
5. Following the ideas exposed above, companies will hire candidates who come from non-traditional educational backgrounds, mainly in the IT industry. In this case, business recruiting sectors will look for people in coding bootcamps, where they are taught how to code, which means they learn more quickly tasks and skills they will be able to apply soon at job.
Tendencies for taking advantage of digital resources
6. Beyond the advance of technology, the voice won’t replace keyboards. It is true users interact with brands through a wide variety of devices and, with the goal of gaining time and speed, voice and dictated messages are sent, as well as it is given an order to the phone just with the voice. But this will not make the keyboard to stop being used. But as Ian Daily says, “Brands need to focus on the fact that smart screens will give new opportunities to communicate with users and give them emotional support when they face a hard transaction”.
7. The cyber-security industry will be consolidated. The tendency that has been started by IBM and Red Hat will be continued by other companies which will settle as cyber-security pioneers, being consulted by all those enterprises which want to protect the data, confidentiality and avoid external people attacks trying to steal info or spy. With more and more attacks that have become popular, the cyber security industry is really important in a technological and digital world, where IoT is already here.
8. Brands will turn to use smart technology to make efficient marketing campaigns. Taking into account that users have an active role as they participate, save and produce data, it is necessary to know that their expectations regarding the business communication with them are more and more higher. This is why companies must satisfy those needs to give them what they want when they want it, to attract them and make them loyal.
9. Your customers will be as powerful as you. You can’t deny your clients form the core of your business and, therefore, you must keep them happy. Besides, one little negative experience they have can be deadly for you if it becomes viral. So, take your customers into account as if they were part of the board of directors of your business. As a good point, people are creative, so if you know how to listen to them, you will have great free ideas for you to turn them into success.
10. The last tendency is the boom of online stores. The online marketplace will be the new traditional business model. Despite of the reluctance of some users to buy online, if we consider the time people gain, it is not illogical to think that it is an actual tendency, since which companies will have an e-commerce, transforming it into another communication channel with users. If you want to have an e-commerce, send us a message!
If you have a business or start-up, pay special attention to these tendencies in order to assure your users and employees the best experience. You will earn their loyalty and they will announce your brand good points, becoming the best spokesmen of your company, so that you will also become a successful executive.
